Insights from 2,000+ American consumers suggest how pharmacy retailers can safely stay open during the Covid-19 lockdown.
Most stores have had to close shop during the Coronavirus outbreak, causing mass job losses and economic uncertainty across the country. Pharmacy retailers and other essential stores that have been able to remain open have had to adapt to new ways of operating and managing customers.
But in our digital era, where we have a wealth of new technology available to us, it makes little sense to ask customers to wait outside stores in a similar fashion as the food rationing queues of World War II. The American government is grappling with how best to reopen stores in a secure way that protects the public, but if more stores reopen, this could lead to excessive queues outside of stores, and put the general public at risk.
Our recent survey of 2,004 US consumers found three key insights that indicate how pharmacy retailers can stay open for businesses and what retail should look like in the Coronavirus era.
Who we are:
Within the new Covid-19 world, our virtual queuing system and appointment booking software is helping retailers to stay open for business through improving their in-store customer management, curbside BOPIS and by helping them to service their customers online.
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