Case Study:

Innovating the waiting experience with a new queuing system across Telefonica Movistar’s telecom’s stores across Spain

Movistar is the major Spanish mobile phone operator owned by Telefónica and operating in Spain and in many Latin American countries. It is the largest carrier in Spain.

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THE CHALLENGE

Movistar is the major Spanish mobile phone operator owned by Telefónica and operating in Spain and in many Latin American countries. It is the largest carrier in Spain.

Telefónica selected Qudini’s solution for its flexibility, cloud-based nature, and ease of integration. It was also chosen due its compatibility with any of the commercially available hardware Telefónica choose to use from their global hardware partners, offering Telefónica the capability to deploy Qudini across a range of hardware solutions in multiple stores and territories. This ensures rapid deployment of the solution, and ease of support for Telefónica’s internal resources.

Telefónica also highly valued the fact that Qudini’s cloud-based queue management system could be tailored to their brand and quickly deployed across their first 100 stores in Spain within a period of three months.

Movistar Challenge

THE SOLUTION

Telefónica’s Movistar stores across Spain now feature a self-service kiosk at the front of each store.

Customers are able to use the kiosks to check-in, receiving a printed ticket displaying their position in the queue and estimated wait time, whilst also being able to keep track of their position in the queue via in-store digital displays.

Movistar staff are then able to seamlessly manage and interact with waiting customers.

Spain Telecoms Retail Queue Management System Qudini

CLIENT QUOTES

  • “We are delighted to have Qudini onboard in helping us strengthen the relationship we have with our global customer base. Qudini’s simplicity creates real benefit for the end user and builds good sentiment between business and customers”
    Retail Channel Director | Telefónica global

PRESS

  • Telefonica to roll out Qudini system in Spain and Latin America

    Read more >

  • New queue management system for Telefonica stores across Europe and South America

    Read more >

  • Telefónica implements a software to avoid abandonment of its stores

    Read more >

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