Enabling Brook to:
Improve patient experience, with 100% of patients following through from booking to appointment.
Offer greater service accessibility, particularly for vulnerable and in-need patients.
Improve clinic efficiency, thanks to better-managed patients and team activities.
Brook is the UK’s leading provider of sexual health services and advice for young people under 25. Brook has over 50 years’ experience working with young people and currently has services in England, Scotland, Northern Ireland and Jersey as well as a digital service, Ask Brook.
Brook’s sexual health walk-in clinics are only open for a few days each week. As a result, Brook could experience high volumes of patients complaining or walking out on those days. Brook had no way of allowing patients to pre-book appointments online or on-site, so patients who walked out were unable to plan a return visit at a more convenient time.
For vulnerable ‘at-risk’ patients, particularly those who had had a traumatic experience, the lack of seamless access to service was a particular concern.
Meanwhile, Brook only had limited data on their patient experience and clinic operations.
Brook uses the Qudini Appointment Scheduling software to improve patient access to its services.
• The Brook reception team can book appointments for patients on-site and over the phone.
• Patients using the Brook website can access an online interface to choose an appointment at a time and location that suits them.
• Brook uses the ‘We use Qudini’ logo kit online to explain how the service works.
• Patients receive confirmation, reminder emails and SMS messages in advance of their appointment.
Using the Qudini Floor Management features, the clinic team are able to manage their patients, staff, breaks and activities, whilst further improving efficiency through cross-clinic visibility and communications.
Now patients can book online, Brook’s services are more accessible, especially for those in significant need after a traumatic event. Without Qudini, these patients would have to visit the clinic unsure of whether they would be seen.
The appointment service offers priority access for the most vulnerable individuals, ensuring they can get support as soon as possible without any uncertainty.
100% of appointment bookings made were kept, demonstrating that patients heavily valued the increased access to service.
The online appointment service makes it easier for more patients to book and visit the clinic. In addition, as the clinic operates more efficiently using the Qudini Floor Management Features, clinic staff see and support more customers.
The Qudini Appointment Booking Software enables Brook to access data on its clinic operations and patient needs. As such, they can better plan resources based on patient needs.
The improved clinic experience helps Brook improve doctor and receptionist satisfaction. As such, more staff remain at the clinic, reducing time spent on recruitment and training.
Brook makes more than an 800% ROI on their monthly investment in the Qudini software through reduced appointment times alone.
Learn how Qudini powering the Specsavers store of the future:
“Qudini has enabled us to have a much more pleasant customer experience in the store and we can definitely see that we’ve had a percentage growth in terms of revenue.”
“The footfall analytics and the task management analytics that we get from Qudini has really helped us to understand how the stores are actually planning time and utilizing the people in-store. It also gives us some really clear insights into when customers are coming in and what they want.”
“For us it’s all about retention. And Qudini allows us to give that value add to ensure that we are giving the best possible experience for customers at the start and end of their journey.”
“Without Qudini, I would feel a lot less in control than I do right now. But I know exactly what is going on in my store and it helps me lead my team a lot better and it gives me the time to be able to do that.”
“If Qudini was taken away from the store, I am not exactly sure how we would cope. I wouldn't even want to imagine life without Qudini."
“Learning to use Qudini is really, really simple. The steps are really easy. The user interface is really simple. It took me about half a day to learn how to utilize all the services.”
“If you are looking to improve your customer experience and increase sales then this is the best company to get in touch with. Qudini provides clients with the best possible solutions to uplift their current business set-up to new heights. Highly recommended!”
“We’ve been working with Qudini for a number of years now. We went through a robust selection process looking at the global industry leaders and we found that the flexibility and the speed at which Qudini worked really allowed us to roll forward with what we have now.”
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